Hi tbk & Melissa!
I’m Alex Furrer. I’m not one for lots of exclamation marks, but I think this warrants it. With over 23 years in the industry, I’ve never come across a job posting like yours. I’m all about big ideas that get big results. And I hope the following video leads to exactly that!
To get a sense of my work, please visit alexfurrer.com password: thework
How I “Make it Better”
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CREATIVE LEADERSHIP & VISION
Philosophy of ‘great work that works’ led to 100+ awards for work that exceed KPIs. Known to inspire teams across the agency to think differently. Storyteller and former journalist who tells brand stories through traditional and non-traditional work, and thinks media-agnostically.
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TEAM LEADERSHIP & MENTORSHIP
Proven leadership ability for building and mentoring multidisciplinary in-person/hybrid teams, with FT/contractors who work collaboratively. Great judge of character and talent. Has overseen not just creative, but social and production work.
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OPERATIONAL EXCELLENCE
Inspiring great work includes ensuring teams run smoothly and motivated. Extensive experience working with resourcing managers to keep creatives on track and engaged. Also, well-versed in working collaboratively with client partners.
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STRATEGIC DEVELOPMENT
Pushes for insight-driven work. Ten years of partnering with strategy and client teams, and clients to drive for solutions that help move businesses forward. Key contributor to agency planning with a commitment to fostering an inclusive, empathetic, and enjoyable environment.
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BUSINESS GROWTH & CLIENT RELATIONS
Excellent pitch track record and a passion for presenting. Significant experience in helping grow and mine organic client business through innovative ideas and relationships. Understands that markets and situations change, and adapts creative accordingly.
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THOUGHT LEADERSHIP & INNOVATION
Stays ahead of trends. Frequently regroups to share findings with teams to inspire work that’s relevant and embedded in culture. Encourages teams to think ideas before tactics. Leads and facilitates brainstorming, and teaches these techniques to advertising students.
I look forward to hearing more about tbk, the team, the work, and your vision!